Canton Fair-YAKEDA
Jun 17, 2020
The Canton Fair is known as the "barometer" and "wind vane" of China's foreign trade. Since its establishment in 1957, the Canton Fair has gone through wind and rain without interruption. Today, the "cloud" of the 127th Canton Fair opened for 10 days.
From the research decision of the State Council Executive Meeting on April 7, the 127th Canton Fair was held online in the middle and late June. In just two months, the "cloud" Canton Fair has changed from conception to reality. The difficulties can be imagined. Organize the careful preparation and hard work of the staff of all parties.
The migration of Canton Fair from the physical exhibition to the Internet is not a simple copy of the traditional model, but a new structural design and process reengineering. Based on the existing smart Canton Fair, this Canton Fair has made full use of advanced information technologies such as the Internet, big data, cloud computing and artificial intelligence to upgrade and improve the Canton Fair official website platform, realizing an optimized upgrade from flat browsing to interactive communication.
The new official website has five major sections including exhibitors' exhibits, news and events, global supply and purchase docking, conference services, and cross-border e-commerce zone. Through all-time and space-time, strong interactive online promotion, live broadcast marketing, supply and purchase docking, online negotiation, Merchants provide a new exhibition experience.
Exhibitors and buyers are the two most important user groups of the Canton Fair platform. With such a large-scale trade show moving to the cloud, for suppliers and buyers who are accustomed to offline negotiation and exchange, how effective is this online hosting? In this regard, they are full of expectations. This Canton Fair created an exclusive one-stop display center, 10×24-hour live broadcast room for exhibitors, and provided them with a series of complete system operation guidelines to help enterprises enhance online display and marketing capabilities. In order to invite more high-quality professional buyers to participate in this Canton Fair, the organizers of the Canton Fair implemented the buyer’s global marketing promotion and invitation action plan, invited buyers to visit the exhibition online, and provided "one-to-one" training and guidance services. Make sure the buyer "goes in, finds and talks".
As China's first foreign trade promotion platform, the Canton Fair has actively fulfilled its social responsibilities for many years. In the current complex and severe foreign trade situation, in order to help enterprises to overcome difficulties, this Canton Fair not only further increased poverty alleviation efforts, but also exempted all enterprises from any participation fees, and took practical actions to fight side by side with enterprises and overcome difficulties. Boost corporate confidence and stabilize the global industrial chain and supply chain to continue to play an important platform role.
The 127th session of Canton Fair will be held from June 15th to 24th online，and will provide around-the-clock online services for product promotion, matchmaking and business negotiations. Register and enjoy business opportunities of Canton Fair! Please click the link below to register:
https://buyer.cantonfair.org.cn/zh/register/selectiveId?invitationCode=undefined
For more details about services, please contact Canton Fair Call Centre, Tel:4000888999 (Chinese mainland), 86-20-28888999 (outside Chinese mainland);E-mail: info@cantonfair.org.cn
From the research decision of the State Council Executive Meeting on April 7, the 127th Canton Fair was held online in the middle and late June. In just two months, the "cloud" Canton Fair has changed from conception to reality. The difficulties can be imagined. Organize the careful preparation and hard work of the staff of all parties.
The migration of Canton Fair from the physical exhibition to the Internet is not a simple copy of the traditional model, but a new structural design and process reengineering. Based on the existing smart Canton Fair, this Canton Fair has made full use of advanced information technologies such as the Internet, big data, cloud computing and artificial intelligence to upgrade and improve the Canton Fair official website platform, realizing an optimized upgrade from flat browsing to interactive communication.
The new official website has five major sections including exhibitors' exhibits, news and events, global supply and purchase docking, conference services, and cross-border e-commerce zone. Through all-time and space-time, strong interactive online promotion, live broadcast marketing, supply and purchase docking, online negotiation, Merchants provide a new exhibition experience.
Exhibitors and buyers are the two most important user groups of the Canton Fair platform. With such a large-scale trade show moving to the cloud, for suppliers and buyers who are accustomed to offline negotiation and exchange, how effective is this online hosting? In this regard, they are full of expectations. This Canton Fair created an exclusive one-stop display center, 10×24-hour live broadcast room for exhibitors, and provided them with a series of complete system operation guidelines to help enterprises enhance online display and marketing capabilities. In order to invite more high-quality professional buyers to participate in this Canton Fair, the organizers of the Canton Fair implemented the buyer’s global marketing promotion and invitation action plan, invited buyers to visit the exhibition online, and provided "one-to-one" training and guidance services. Make sure the buyer "goes in, finds and talks".
As China's first foreign trade promotion platform, the Canton Fair has actively fulfilled its social responsibilities for many years. In the current complex and severe foreign trade situation, in order to help enterprises to overcome difficulties, this Canton Fair not only further increased poverty alleviation efforts, but also exempted all enterprises from any participation fees, and took practical actions to fight side by side with enterprises and overcome difficulties. Boost corporate confidence and stabilize the global industrial chain and supply chain to continue to play an important platform role.
The 127th session of Canton Fair will be held from June 15th to 24th online，and will provide around-the-clock online services for product promotion, matchmaking and business negotiations. Register and enjoy business opportunities of Canton Fair! Please click the link below to register:
https://buyer.cantonfair.org.cn/zh/register/selectiveId?invitationCode=undefined
For more details about services, please contact Canton Fair Call Centre, Tel:4000888999 (Chinese mainland), 86-20-28888999 (outside Chinese mainland);E-mail: info@cantonfair.org.cn
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